2025年2月25日，金蝶國際軟件集團有限公司（0268.HK）宣布成立卡塔爾公司，進軍中東市場。金蝶副總裁劉仲文、金蝶國際業務中心總經理劉予杰等代表金蝶出席了本次發布會。金蝶卡塔爾公司的設立，得益于卡塔爾投資局（Qatar Investment Authority簡稱“QIA”）、卡塔爾投資促進局（Invest Qatar）以及卡塔爾自由區管理局（Qatar Free Zones Authority簡稱“QFZ”）的支持。
金蝶始創于1993年，在香港聯交所主板上市，是全球知名的企業管理云SaaS公司，拓展全球市場已成為其重要目標。
2023年12月，金蝶與QIA宣布達成一項協議，QIA將向金蝶投資約2億美元。此次戰略投資不僅體現了QIA對金蝶作為中國企業云轉型領域的領軍者和關鍵推動者的地位的認可，還契合其在全球數字化趨勢下投資領先企業和技術的戰略目標。金蝶集團董事會主席徐少春在2024年12月訪問了卡塔爾，并決定以卡塔爾為橋頭堡，拓展在中東和北非市場的業務，推動當地企業的數字化轉型，助力卡塔爾實現“2030 年卡塔爾國家愿景”。“今天是金蝶全球擴張計劃中的一個關鍵時刻。自2023年12月QIA投資以來，我們很高興能通過在卡塔爾自由區開設中東地區的首家公司，進一步加強與卡塔爾的合作。我們很高興能與QIA、卡塔爾投資促進局和QFZ合作，搭建起金蝶與中東市場溝通的橋梁，助力金蝶的國際增長戰略。”
卡塔爾投資局首席執行官Mohammed Saif Al-Sowaidi表示：“QIA自 2023 年起就成為金蝶的投資方，我們認可金蝶在中國企業數字化和云服務領域的專業能力。我們相信金蝶在此次國際化擴張中會取得成功，并為中東市場帶來極具價值的產品和服務。”
卡塔爾投資促進局首席執行官Sheikh Ali Alwaleed Al-Thani表示：“我們十分歡迎金蝶來到卡塔爾。金蝶在卡塔爾設立區域中心，是我們吸引全球領先科技公司入駐本地區的持續努力中的一個重要里程碑。此次合作彰顯了卡塔爾致力于營造支持創新和數字化轉型的商業友好型環境的決心。我們期待與金蝶、QIA以及QFZ緊密合作，根據‘2030 年卡塔爾國家愿景’和《第三個國家發展戰略》，推進我們對于經濟增長和技術進步的共同愿景。”
對于這一戰略舉措，卡塔爾自由區管理局首席執行官H.E. Sheikh Mohammed bin Hamad bin Faisal Al-Thani表示：“金蝶決定在我們的自由區設立區域中心，再次肯定了卡塔爾作為數字創新領先中心的地位。這一合作是QIA、卡塔爾投資促進局和QFZ共同努力的成果，反映了我們為實現卡塔爾《第三個國家發展戰略》——‘2030 年卡塔爾國家愿景’的最后一個階段的共同動力。通過將金蝶的專業技術融入我們的技術生態系統，我們能夠加速數字化轉型，并鞏固卡塔爾作為下一代解決方案的門戶的地位，推動經濟多元化和可持續增長。”卡塔爾自由區將為金蝶提供一個具有戰略意義的平臺，以強化其在該地區的影響力，開展高影響力的合作，并為企業數字化發展貢獻力量。
作為一家成立31年的上市公司，金蝶通過服務的740多萬家客戶，沉淀了其產品能力和交付能力。目前，金蝶業務已遍布全球172個國家和地區，支持42種語言，服務1000多家客戶實現海外數字化運營。“我們有信心且有實力，為本地提供更專業的企業數字化解決方案。”
金蝶憑借在行業的優勢和中國領先企業的管理模式，可以為本土企業等提供財務、供應鏈、生產運營等全流程的數字化解決方案，幫助本土企業提升管理效率和競爭力。
金蝶卡塔爾公司的成立，是金蝶致力于從卡塔爾自由區向全球客戶提供本地化服務的一個戰略里程碑。金蝶將以“全球化思考，本地化運營”的視角，發揮當地商業與技術優勢，融合AI為代表的數字技術和管理智慧，為企業提供一站式、全方位的解決方案，并帶動中東的軟件、互聯網行業加速發展。
Kingdee Expands Its Footprint into the Middle East, Opening Qatar Office
February 25, 2025 — Kingdee International Software Group Company Limited（0268.HK）announced today the opening of its regional headquarters in Qatar’s Free Zones, marking its official entry into the Middle East market. The establishment of this regional headquarters has been facilitated through the support of the Qatar Investment Authority (QIA), the sovereign wealth of Qatar, Invest Qatar, the investment promotion agency of Qatar and Qatar Free Zones Authority (QFZ). At the press conference, Kingdee was represented by Vice President Liu Zhongwen, General Manager of Kingdee International Business Center Liu Yujie.
Founded in 1993，Kingdee is a globally renowned enterprise management cloud SaaS company listed on the Main Board of the Hong Kong Stock Exchange. Expanding its global presence has been one of Kingdees key strategic objectives.
In December 2023, Kingdee and QIA announced an agreement in which QIA would invest around $200 million in the company. This investment recognised Kingdee as a category leader and key enabler of enterprise cloud transformation in China. The investment in Kingdee aligns with QIA's strategic objective to invest in leading companies and technologies in global digitalization trends. Robert Xu, Chairman and CEO of Kingdee Group，visited Qatar in December 2024 and decided to leverage Qatar as a bridgehead for expanding the footprint into the Middle East and North Africa markets, drive the digital transformation of local enterprises and supporting Qatar to achieve its “Qatar National Vision 2030”.
He said：Today marks a pivotal moment in the global expansion plans of Kingdee. Following the investment by QIA in December 2023, we are excited to further strengthen our collaboration with Qatar by opening our first office in the Middle East, in Qatar’s Free Zones. We are excited to collaborate with QIA, Invest Qatar and QFZ to bridge the gap between Kingdee and the Middle Eastern market, supporting Kingdee’s inter-national growth strategy.
Mohammed Saif Al-Sowaidi, CEO of QIA stated: “QIA has been an investor in Kingdee since 2023 and recognizes the company’s expertise in enterprise digitalization and cloud services in China. We are confident that Kingdee will succeed in their expansion and will bring a valuable offering to the Middle East market.”
Sheikh Ali Alwaleed Al-Thani, CEO, Invest Qatar, commented: "We are delighted to welcome Kingdee to Qatar. The establishment of their regional headquarters in Qatar marks a significant milestone in our ongoing efforts to attract leading global technology companies to our region. This collaboration underscores Qatar's commitment to fostering a business-friendly environment that supports innovation and digital transformation. We look forward to working closely with Kingdee, the Qatar Investment Authority, and the Qatar Free Zones Authority to drive forward our shared vision of economic growth and technological advancement, in line with Qatar National Vision 2030 and the Third National Development Strategy."
On this strategic move, H.E. Sheikh Mohammed bin Hamad bin Faisal Al-Thani, CEO of Qatar Free Zones Authority (QFZ), said: “Kingdee’s decision to establish its regional headquarters in our free zones reaffirms Qatar’s position as a leading hub for digital innovation. This partnership, developed through the joint efforts of Qatar Investment Authority, Invest Qatar, and Qatar Free Zones Authority, reflects our collective drive to achieve Qatar’s Third National Development Strategy — the final wave of the Qatar National Vision 2030. By integrating Kingdee’s expertise into our technology ecosystem, we accelerate digital transfor-mation and strengthen Qatar’s role as a gateway for next-generation solutions to drive economic diversification and sustainable growth.”
QFZ will provide Kingdee with a strategically positioned platform to strengthen its regional presence, cultivate high-impact collaborations, and contribute to the evolution of enterprise digitalization.
As a publicly listed company with over 31 years of history, Kingdee has reinforced its product R&D and implementation capabilities through serving more than 7.4 million customers worldwide. Kingdee SaaS solutions are used in 172 countries and regions worldwide, supporting 42 languages and serving over 1000 customers to achieve overseas digital operations. “We are confident in our ability to deliver professional enterprise digital solutions to Qatar and the regional market.”
Kingdee, leveraging its industry expertise and the management models of China's leading enterprises, can provide end-to-end digital solutions encompassing financial management, supply chain optimization, and production operations to local businesses. This empowers regional enterprises to enhance management efficiency and strengthen competitive capa-bilities.
The establishment of Kingdee Qatar represents a strategic milestone in Kingdee's commitment to delivering localized services from Qatar’s Free Zones to global clients. Guided by the principle of "think globally, operate locally," the company will synergize regional business acumen with technological strengths, inte-grating AI-driven digital technologies and management expertise to provide compre-hensive one-stop solutions. This initiative will accelerate the development of the Middle East's software and internet industries through technological empowerment.
